In this episode of the Duct Tape Advertising and marketing Podcast, I job interview Ann Handley. Ann is a Wall Avenue Journal bestselling creator targeted on aiding companies globally escape marketing and advertising mediocrity to ignite tangible effects. Her get the job done has appeared in Entrepreneur, the Wall Road Journal, NPR, Chicago Public Radio, and the Monetary Instances. She’s the Principal at MarketingProfs and the author of Most people Writes: Your New and Improved Go-To Guidebook to Producing Ridiculously Superior Material 2nd Edition.
Questions I inquire Ann Handley:
- [2:30] Why did you come to feel named to produce an up to date model of your book?
- [6:26] What in the 8 decades considering that your initially e-book was introduced has transformed the most about articles?
- [13:33] How does any individual discover their voice, and how do they use it perfectly?
- [17:56] Would it be safe to say that if you are likely to consider to come to a decision on a path to go, the voice of the shopper is normally the finest direction to go in?
- [19:30] Who would be your creating twin or somebody that has a related model as you?
- [24:38] What would E.B. White believe of your advice?
Extra About Ann Handley:
More About The Company Workshop:
Consider The Marketing Evaluation:
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This episode of the Duct Tape Advertising and marketing Podcast is introduced to you by the HubSpot Podcast Community.
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